XBit Tornio is ready to produce experiences

XBit Tornio serves both teaching, research and development activities as well as companies and other communities. As an environment for digital experience, XBit has to offer the region the application expertise of digital business and service solutions as well as content and service solutions. The environment also serves digital art.

The environment opened in Tornio’s Minerva building has four spaces serving different purposes. You can record recordings and video blogs in the Podcast Studio. In the UX laboratory, the usability testing of the company’s website, online store or, for example, mobile applications is successful.

High-quality videos are filmed in the Video Studio. The studio’s green background fabric makes it easier to edit the background of the video later. In the studio, it is also possible to film a video using the Lightboard. A lightboard is a transparent “chalkboard” on which you can draw with markers. In the VR/AR studio, you can try and test virtual applications (VR) and augmented reality applications (AR). VR applications work with the help of virtual glasses. AR applications use mobile devices.

Manager Marika Saranne wants to encourage entrepreneurs and employers in the region to come to the site and familiarize themselves with the possibilities of modern technology in developing business and customer experiences. When business, visual arts and data processing are studied and taught on the Tornio campus, it is possible to produce solutions based on multi-skills in the XBit environment. The environment with its facilities and business services integrates directly with studying on campus.

– When the students are also involved, we can promise fresh solutions and solutions, Marika Saranne promises.

The environment also serves R&D work around digital solutions. One possible way to test the suitability of environmental services for your own business is to participate in the pilots of ongoing projects at the University of Applied Sciences.



Entrepreneur and social media influencer Helmeri Pirinen told his inspiring story about how a boy who was skateboarding gradually turned his beloved hobby into a successful business and a personal brand that interests him.

Fine Art student Johanna Lilienkampf‘s video work Hands had its premiere on the opening day in the XR showroom. The work was completed as part of Johanna’s experimental video art studies.



Specialist and film director Antti Haase demonstrates Lighboard’s idea in VideoStudio to one group at a time.



Staff members from Wellness Station in Kemi came to test the functionality of the Podcast studio.



An exhibition of digital images was hung in the corridors of the Minerva building. Fine art students make the works.



Farm Escape entrepreneur Liisa Koivisto applied for and received help for her company’s communication from Tornio Studios. In addition to Liisa, the event also heard the experiences of Datadrivers Oy director Maisa Franti, Halipuu entrepreneur Riitta Raekallio-Wunderinki and Rajalla shopping centre’s Eija Sinikka Juho‘s experiences of AMK cooperation.

There are several projects behind the development of the environment. The existence of the premises has been made possible by the significant support received from the European Regional Development Fund.