Aim

Hankkeen toiminta kohdistui tuomaan uusia mahdollisuuksia Lapin matkailualan työvoimapulan selättämiseen. Hankkeen toimenpiteiden tavoite oli saada työttömät maahanmuuttajataustaiset henkilöt ja työvoimapulasta kärsivät matkailualan yritykset kohtaamaan toisensa. Kehittämistavoitteena oli maahanmuuttajataustaisten työllistymisen edistäminen matkailualalla.

Results

As a result of the project, a socially responsible network of tourism companies, organizations and associations was built, which supports the employment of immigrants and also creates more diverse and sustainable tourism in Lapland. During the project, Startup Refugees (SUR) set foot in Lapland and is now one of the actors that support immigrant employment in the region. An other result of the project is that tourism entrepreneurs are more aware of the issues related to hiring people with an immigrant background and thus more inclined to hire an immigrant. Tourism entrepreneurs also know how to work better in the integration of immigrants, because they understand its importance from the social point of view. In the project, a good practices guide was prepared for tourism companies and other operators. The guide includes a series of three videos presenting the key results of the project and it has been published in the Lapland UAS video publication series. In addition to the good practices guide, videos on successful employment stories of immigrants and animations on supporting learning Finnish and work permit processes were produced. The videos and animations are available on the Lapland of opportunity YouTube channel. In addition, infographics were prepared on SUR’s activities, work permit profile examples, a good job advertisement and the activities of the socially responsible network.